Taste + Reduced Calories = Success
Client Request: A client requested development of a reduced calorie juice line for a large international customer. Taste of this product type was important to obtaining the customer’s business.
CLB Development:
CLB developed the products, adding a novel ingredient to enhance the sweetness and reduce the caloric levels.
- The new formulations provided enhanced flavor and lower level ingredients addition.
- The customer was pleased with the taste and cost reductions.
- CLB has been developing lower calorie, enhanced flavor products for years.
Maintaining the flavor of products is important to acceptance of lower calorie products, especially as these types remain a part of the growing health trend. CLB will assist in developing lower calorie beverages for healthy product lines.
